Depths of the center of the basin, the Hill District the Chuanshan neither mountains and rivers, but also lack the wonders of the famous historical site. Compared with the place of the province a number of unique tourist attractions, has always been the "forgotten corner".
In recent years, however, with the boat mountain of the Suining urban city, the tourism industry has sprung up everywhere, the average annual growth rate of around 40% rise Sichuan important tourist destination. Last year, the the Chuanshan receive travel the total number of 3.04 million people, total tourism income of 2.1 billion yuan.
Nature did not leave too many resources to this land, Chuanshan is "nothing", the development of tourism, it?
"Nothing" behind the market-oriented
Duan Zhigang, a 70-year-old Suining people still remember that before the city, in addition to three times a year the Goddess of Mercy temple, attracted around pilgrims, outsiders rarely travel to Suining. Inconvenient transportation to and nothing to see. "Duan Zhigang old man said with emotion.
This is in sharp contrast to a data: in this year's Spring Festival Golden Week, only one place of the dragon and phoenix ancient town, tourists up to 56000 people.
The tourism industry how to do "nothing", to use the Chuanshan Party Secretary Zhou Lin Lin's words, first of all thanks to the local "based on location, to speed up the transportation construction, actively docking Chengdu and Chongqing and the surrounding tourist market.
To some people, come to a road. The Suining accelerate the construction of the province's secondary transportation hub, forming a ring of eight-line "high-speed road network," seven of the twenty-first-line railway network, a prefecture-level city in the four directions of the first East and West have highway. At present, Chuanshan center, 1.5-hour economic circle covering 37 cities, including of Chengyu two large cities, including radiation population reached 114 million.
Lead to a market there, visitors will not naturally come. "Chuanshan self asked the question:" people come to see what to play? "
In recent years, with the further development of economic and social, the domestic tourism industry from tourism consumption to leisure. Ship mountain, as well as the Suining City this as an opportunity to flex its muscles. "First-class attractions we did not, but class environment is there." Zhou Lin Pro says.
Guanyin Lake, the City Center area of 14.8 square kilometers, is one of the largest lakes of the city center, the Chuanshan invited the British the Auburn Sings urban planning and design firm, on Lake St. lotus island project is designed, in accordance with national 5a level the standards of the scenic, playing the function of an urban public recreation, high-end health club, specialty sports experience as one of the original ecological life experiences Museum; Ecological Wetland Park of seats Wu Erzhou, located in the city and the natural meeting point, will be planning and construction into the night time economy area, bookstore, bar, business forms, implanted in the function and return to natural harbor of the city residents.
To tourists is a non-must be the reason
April 21, Saturday, the Suining afternoon maximum temperature reached 27 ℃, visitors rub elbows with the dragon and phoenix ancient town scenic parking spaces and restaurants are a hard to find. Every holiday, dragon and phoenix ancient town of the average daily number of visitors nearly a thousand times.
With economic and social development, tourism is becoming more and more leisure, to relax the way. But together with the tourism industry to grow up fast, there is a growing mode, the homogenization of scenic.
"Where are similar, why must you come here?" In this regard, the Chuanshan given answer is: culture.
Boat mountain Mayor Po from pairs opinion, the only culture in order to avoid convergence in order to have their own unique appeal.
Dragon and town building, is the case. The Suining the Guanyin folk culture has a long history, and over a thousand years of history. The dragon and phoenix ancient town as both a waterway city of Sichuan, the birthplace of the Goddess of cultural legend in Suining.
The ship mountainous Using deep dragon and phoenix ancient town of Guanyin and cultural resources, and unique ecological advantages, lasted more than a year, successfully created the national 4a-class tourist attractions. At present, two projects of the dragon and phoenix town is stepping up its construction, distillery ruins ever excavated in the ancient town built in the Song Dynasty and so to re-create and launch a comprehensive waterfront recreation, cultural experiences, recreation and sports, health and other six tourism products in order to achieve sustainable development of the ancient town tourism.
Culture as the core project as a carrier, the "Eleventh Five-Year" period, the ship mountain tourists 9.591 million people, total tourism income of 5.533 billion yuan. Construction of all existing projects, pay attention to the prominent ship unique mountain culture symbol, landmark lotus in Guanyin Lake view rooms, it will be the Goddess of Mercy cultural and ecological garden city concept of integration of them.
"Origin of Guanyin culture, experience the urban pastoral." A distinct features of the tourist destinations are Chuanshan formation.
From crossing the economy "to" night economy "
April, the holy lotus Island, a busy. Investment by the Investment Group of Sichuan's first five-star hotel, is stepping up construction on the island. Together with its included Suining City currently has three five-star hotels under construction, the project will effectively enhance the Suining tourist reception capabilities.
"Grasping tourism is' expanding investment and promoting consumption ', caught the travel is to' adjust the structure and promote industrial upgrading ', focus on tourism is' good image to promote the opening', caught the tour is' the people 's livelihood and promote harmony'." This has become the consensus Chuanshan up and down. At this point, the amazing energy of the tourism industry broke out, and did not let Chuanshan disappointed.
Spring Festival Golden Week this year , the district all-star hotels, business hotels, hotels are full, the turnover of the four-star hotel is a breakthrough in the 10 million / day. Tourism and catering overload reception, catering to one week in advance booking, the restaurant in front of the store and parking lot full of parked a large number of foreign vehicles.
"Only allow tourists to stay, sit still, will come back from the 'crossings economic' walked 'the night economy' boat mountain has been successfully build boutique tourist routes 2, 18 star farmhouse, characteristics of business 2 street, 4 provincial-level business model community, the formation the set Guanyin culture, leisure in one of the Goddess of Mercy Lake, set ecological Mizushima, Ming and Qing style in one of the dragon and phoenix ancient town attractions, set flower ornamental garden experience in one the tourist towns of tourism with the three tourism brand ".
In accordance with the goal to create "tourism town, ecological garden city", the "12th Five-Year" period, Chuanshan will tightly around the goal of "Business Fu, closely linked to the Goddess of Mercy culture, innovation and market-oriented operation ideas and effort to build the Chinese Goddess of Mercy Lake 5a class tourist resort areas, the Chinese Goddess of Mercy hometown Tsz crossing Buddhist temple tourist resort areas. 2015 tour of five million people, total tourism income reached 40 billion yuan, the proportion of total tourism revenue accounted for gdp more than 15%, driven by the direct employment for 20000 people, the tourist industry to truly become the Chuanshan the third industry leading.
Source: Sichuan Daily
