March 26, the China National Tourism Administration held in Wuhan, the National Tourism Conference on standardization work , it was announced to determine the list of the first National Tourism Standardization demonstration units, Sichuan became the National Tourism Standardization demonstration Province, Chengdu City to become the country's tourism model city. Standardized construction of many years of tourism in Sichuan, Sichuan tourism to bring greater development space.
The creation of tourism standardization to promote the rapid development of the tourism industry in our province. The province's total tourism revenue reached 244.915 billion yuan in 2011, the tourism industry was 128.6 billion yuan, accounting for 6.1% of the GDP over the same period, accounting for 18.3% of the tertiary industry in the same period. But the fact can not be ignored - although the province tourism economies of scale among the best in the west, but the per capita income from tourism only 2721.28 yuan, much lower than in Beijing, Shanghai, Guangdong and other developed areas in the east. Last year, inbound tourism in our province showing a rapid recovery of growth momentum, 163.97 million people in the country ranked 20, lower than the neighboring provinces and cities of Yunnan, Shaanxi, Chongqing. There is still a large gap between the tourism resources in the province of Sichuan, from the tourism economy.
The tourism industry in accordance with the "Sichuan" 12 "plan", 2015, the province basically completed tourism economy. The implementation of the "Tourism Standards Plan of Action" is undoubtedly the most important starting point. According to the plan, the province will be abundant tourism resources to speed up conversion of high-quality tourism products, to enhance the quality and level of tourism services, and strive to promote the province from across the largest province of the tourism resources to the tourism economy.
The province has the country in the forefront of world heritage, the diversity of natural scenery was praised by everyone. But now, the mere tourists, tourism products have been far from being able to meet the tourists' increasingly diverse needs. This will require the tourism market of our province must change by a single tourist to the tourism and leisure in one of the integrated tourism.
Expansion and transformation of the tourism market demand, the objective need to supply, tourism management, travel services, we completely changed in the past to rely on experience, the feel of the services provided. Tourism Standardization created since the start of our province, eating, living, travel, shopping, entertainment and information information, medical assistance, security and other elements are to provide in accordance with the tourist satisfaction, and other standards and norms.
With the implementation of the tourism standardized action plan, the province is in accordance with international or domestic advanced standard of tourism services, and enhance the tourism elements and raise the quality of service and level, and enhance the competitiveness of tourism enterprises, to accelerate the province's tourism industry a comprehensive restructuring and upgrading pace.
Source: Sichuan Daily
