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Sichuan Tourism Strategy



Our sightseeing tour from the resort to upgrade to the young hi Tours

Published: April 13, 2011

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"China's tourism industry needs to develop in the direction toward a more standardized, the establishment of a national holiday, the market should be standardized to promote tourism, and travel to a lot of people can benefit." Heard on May 19 was established as the China National Tourism Day in the news, guided tours in the South, said Zhu.

Zhu South view, China's tourism industry has entered the era of people, leisure and tourism, standardization of many domestic scenic spots have been doing quite well, but the propaganda is still not able to meet the needs of domestic and foreign tourists, the establishment of the National Tourism Day, to increase domestic scenic spots will play an important role in publicity efforts.

Leisure and tourism has become the mainstream

According to international practice, a country gdp per capita 1000 U.S. dollars into the domestic tourism growth, mainly to tourists, visitors; when dollars per capita gdp of 2000-3000 began to leisure and tourism travel form transformed into the growth of travel abroad; reached when the per capita gdp 3000-5000 dollars, tourism began to resort to upgrade form; $ 5000 more than the holiday began to mature during the transition economies. According to imf (International Monetary Fund) data show that in 2009 China's per capita gdp world number 100, has reached $ 3678.

Zhu south that, according to this standard, we have entered the leisure travel to the resort to upgrade the stage, while people travel has become a major leisure and fitness travel way. Leisure and tourism is the existence of common difference, Zhu Nan told reporters, we usually refer to tourism, refers to the history, culture, natural scenery as the basis of sightseeing; and leisure travel, is based on tourism resources as the basis, tourist facilities as a condition to the specific cultural landscape and service items for the content, the primary purpose of leisure, to leave the settlement and to a foreign country for a certain period of his tour of the country, entertainment, sightseeing and rest.

White-collar workers Cailing Li loves to travel with friends and to leave the beautiful Bamboo Sea of ​​travel, she told reporters, like most paradise-like environment to make your body get enough rest, while their income also allowed to do so. Cai Ling said, surrounded by friends, family, travel is no longer a choice is cheap travel options with the tour, "not a good cheap goods, select the cheaper of the team, to the destination or to change the law to collect the money," even with the group travel, we will choose the higher price of the team, "there are still more expensive quality assurance group, at least higher than the quality of members, would be more comfortable playing." Cai Ling said.

International Leisure Industry Association executive director, internationally renowned experts in timeshare marketing, Mr. Wolfowitz to stay Terence • cloth that, in tourism development, China is a growth engine, has a strong power, you can create more efficiency in the country. He said: "The leisure travel industry, allowing overseas visitors to China to bring money, tourism development can bring more overseas revenues, while university students are not too optimistic about employment, leisure industries, for the young bring more job opportunities. "

China Tourism Day means more responsibility for the establishment of

As the first initiative to establish the "China Tourism Day" hundred counties in China Ninghai county party secretary, Wang Jian Hou believes that the establishment of China's Tourism Day Ninghai means not only opportunity, but also means responsibility. "This duty is how to better protect the ecological environment of Ninghai, Ninghai the ecological advantages into development advantages, and promote the sustainable use of natural resources. Ninghai County will invest 1.1 billion within five years to do great big area of ​​forest Construction and planning management, to create livable and Enterprise eco-leisure and tourism city of the Yangtze River Delta region, "said Wang Jian Hou told reporters:" 'Let the forest into the city, the city embraced the forest', this is our plan and the Imagination also enlarge the county ecological advantages, the development of eco-recreation industry, and promote ecological civilization is an important and farmers. "

It is understood that priority Ninghai will insist on the protection and rational development based on the principle, by increasing the area of ​​infrastructure investment and construction efforts, fitness hiking trails the state of cultural tourism with the construction and building together, and through enhancing the scenic area management, improve the reception area and service levels, and promote cultural tourism Ninghai, leisure and tourism industry to enhance the overall level, stimulating economic growth in Ninghai leisure and tourism industry.

Tourism need peace of mind

"There are a lot of travel and adventure, like home and Xu, started the purpose of travel is very simple, but to a certain stage, the understanding of tourism on the changes, then, tourism has a higher position. As is common Travel towards leisure travel, vacation travel as well. "drifting famous explorer Chun Feng told reporters.

"The Third Chinese Contemporary Xu," Honor winner Chun Feng said that he had started drifting very simple purpose is to catch the Americans before their mother river rafting the Yangtze River, "in 1986, the Yangtze River rafting is a very casual thing is influenced by the historical background, but it is that time of, our common people have been drifting up to today, many people because of drift, increased awareness of the protection of the Mother River, began threw himself into the ranks of environmental protection. "

Establishment of the China National Tourism Day, in Chun Feng view, fully demonstrated the importance of tourism the country, with a higher position, travel to leisure travel, vacation travel, then the adventure will be an option. He said that at present whether it is leisure or adventure travel has a good mass base in tourism facilities and equipment, have been able to with international standards, but the lack of effective organization to protect their right to guide visitors every year, there Many tourists on the road accidents. Area of ​​public security and armed police to spend a lot of manpower and resources to rescue the tourists, this is a waste.

The quality also depends on tourism tourist mentality, leisure and tourism has be of the general part of middle-income class and working-class acceptance, not only young people to accept, the elderly are also accepted, showing a mass tourist market and the trend of diversification . But no matter what age of travel, Chun Feng admitted, visitors must have peace of mind. "We should find joy in the travel process, not the danger, to arouse people's attention. Some people think that is not out of danger without experiencing point to attract attention, we should promote the healthy development of travel in peace."

Chun Feng believes that tourists should do before starting preparations in all aspects, including organization, preparation, preparation of individual willpower, travel and equipment preparation. No one injured in an activity, does not appear that the accident, this is the most successful, the media should guide this talent.

Leisure travel market to rely on standard

Establishment of the National Tourism Day, the maturity of China's tourism industry, signs, travel industry veteran Mr Cheng told reporters the international community has the World Tourism Day, this festival provides an opportunity for tourism promotion, raises the importance of tourism and promoting the cooperation in the field of tourism.

Although increasing the international exchange, but Mr Cheng Chinese people deeply feel the travel habits and there are still very different than Westerners, "these differences is not entirely market-oriented, and some are political, social, the problem. "such as the Chinese tourism to Europe, is the team to travel more, because it can be done to facilitate group visas, but if you want to travel or personal driving, you need to get an individual visa, which is more difficult .

"We have more domestic and overseas tourists planning a trip is different habits. Abroad is often put in the 3 months 3 months before going to the location given, interlocking, given after he took also paid the down payment. But we have not to this state visitors spending habits. "Cheng appears in the tourism market continues to mature, we must also cultivate the habit of tourism consumption, domestic tourists can travel on the diversity of at least The early plan to make the line.

Civil Zhang Xiaolei is a travel enthusiast, he believed that the development of leisure and tourism must first have a regulated market. In this regard, he proposed recommendations, the relevant departments should strengthen the management of tourist attractions, make great efforts to harm the surrounding tourist attractions remediation black hotels, black shops, black tour guides, upon complaint, that the implementation of heavy penalties. Or establish a national online Puguang Tai, a spot where the incident harmed consumers are verified through checking, online exposure, urging local governments to strengthen the management of tourist attractions.

Zhang Xiaolei said that joining group tours Tours of many young people have become the main way we went away, but because countries have yet to travel the way of such special legislation and norms, resulting in an accident, the Staff Committee staff rights difficult. May 3 last year, Beijing ALICE "good fortune" a self-help organizations, teams travel back to Beijing on the way the bus line to Shanxi in the territory, and a large truck collided. ALICE accident three were killed and seriously injured a donkey, which seriously wounded in the subsequent death of the rescue process. Mix the accident also resulted in more than 30 injured. In dealing with these incidents, due to not participate in the formal Mix tour, and can only cause of traffic accidents, the driver claims of those groups can not be held responsible. He hoped that relevant departments to strengthen guidance and management, and standardize travel Travel team leader and members of the rights and obligations between.
Source: China Youth Daily

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