Dujiangyan drainage Qingming Festival, people concentrated on the nature of respect, but also carries the hope of the people on the harvest. Out "turn on the water slightly," phonological long, In the long Minjiang River, towering Guyan on the wind and rain across the two thousand years, but also nurture the western Sichuan Plain, the rice fields and the fragrance of a thousand miles.
In the April 5, 2011 in Dujiangyan , the concentration of the millennium culture, the essence of the drainage folk festival was given a new meaning: to turn on the water the day of the opening section as a starting point, to May 12 only last for 38 days all kinds of celebrations activities without interruption, as the largest previous turn on the water section, the longest and most comprehensive ever.
The section of the curtain went up drain, it will Dujiangyan tourism industry to a new height: 3 years post-disaster reconstruction, Dujiangyan is not the only one after another, complete restoration of ancient buildings, more broad minded and industrial planning of industrial restructuring The great courage. The result of the water and Xing, the city became famous because of the weir, after the "5.12" Wenchuan earthquake in the test and the "8.13" torrential mudslides, still proudly stand in the tourism industry to accelerate towards the forefront.
Transcripts as evidence: In 2010, Dujiangyan basically completed restoration sites, all annual tourists 11.596 million people, 5.09 billion yuan to achieve revenues from tourism were up 20% over 2009, 21%, the tourism industry rapidly.
In the "world of modern garden city" under the guidance of the overall objective, Dujiangyan eyes locked, "international tourism city", and actively adjust to the modern service industry as the leading industrial structure, walked onto the "five-second" new journey.
Millennium Folk replaced by "modern face"
In the April 5 Ching Ming Festival, held the opening ceremony of drainage section, a real show true representation of the ancient drainage grateful to the festival a sense of days, Li Bing and his son's ritual sacrifice.
"Min Dong dip, holy water, the West ... ..." With the vigorous musical songs, dance and imaginative young men danced and interpretation Bing diversion rate of people winding through mountains; a group of ancestors torches Fire Attack Yu Lei, rocks in the sea of fire constantly shuttling, kept spill. A team dressed in white dress floated to the girl, people fled to the influx of immediate metamorphosis of the Minjiang drainage water.
Should be and the music, the ceremony reached its climax: the official took the altar deacon, led all the officials and holding grain, fruit, Hadad, and Qiang people in red, the three call-nine worship, read the funeral oration, sacrifice to Chuanzu Bing; then , a horse gallop out, on horseback, the herald loudly shouted: "rescue slightly ... ..."
Cascades of water raid down, break through the layers of the barrier 杩 raft and bamboo cages, with the topography of a turn, poured into the depression in front of the stage, symbolizing the earth Sichuan Minjiang water moisture. The mist, a large golden rape rising slowly from below the surface, a fisherman casting a net grinder boating, fishing and an old man sat down safely ... ...
Unlike previous years, this picture Shocking scenes will no longer be the day of Ching Ming Festival "out of print landscape." And protection of the heritage of the "folk fossil" at the same time, Dujiangyan also started to learn the culture of their charm and industry attachment of radiation effects. From April 5, the ceremony will be the first time as a large drainage real arts projects, in the April to November during the designated time staged a Dujiangyan following the "Road solution Dujiangyan , "" Qingcheng "after another cultural tourism brand.
The colorful Qingming Festival from drainage, more painted this ancient festival to accelerate the development of tertiary industry and promote the revitalization of the tourism industry of modern colors. April 7 in the ancient city project promotion, attracting more than 170 companies to Dujiangyan looking for new space; the opening ceremony of the world's Next Top Model, Qingcheng Mountain climbing fitness activities such as hiking, held, letting the Dujiangyan gathered again to the elegant gesture of international attention .
Look for an opportunity to seek risk in heavy "industrial blueprint"
In Dujiangyan municipal government in the eyes, " Dujiangyan positioning has made it clear. "regardless of geographic location, resources, shape or direction of development, have determined that Dujiangyan can not take the industry's first development.
As land and water conservation in Chengdu Qingcheng Mountain - Dujiangyan double inheritance location, but also in Chengdu, "Longmen tourism industry with" the core area, tourism is the Dujiangyan best choice. As early as before the quake, tourism has become the Dujiangyan livelihood industries and pillar industries, to absorb more than 20 million jobs directly to the tourism industry as a leader in the services sector accounted for Dujiangyan City, 51.3% of gdp.
The United States is still insufficient: the structural imbalance of the format, tourist reception capacity of poor, inadequate facilities, commercial activities in harmonious proportions, Dujiangyan City business is still primarily serve local residents more than 60 million consumers, "passing" more and "guest" less, it takes visitors across the province the first three highest flow of resources, but can not "cash."
Earthquake to Dujiangyan tourism industry suffered an unprecedented hit, and the Dujiangyan people have have seen the re-planning of industrial layout, a comprehensive adjustment of industrial structure opportunity. September 2008, " Dujiangyan City reconstruction Master Plan (2008 -2020) of "introduction of a more scientific system of urban and rural outline fleshed out: the post-disaster restoration and building an international tourist city combined, highlighting the mountains, water, City, field, forest, weir characteristics, the formation of a number of style tourist town, the new tourist villages.
Restoration and reconstruction of the damaged spots on the basis of Dujiangyan of two 5a-level effort to create the area ( Qingcheng Mountain , Dujiangyan ), 8 4a level scenic spots and eight sports and leisure projects as the support of the global tourism development pattern; the same time, urban housing reconstruction, the city has become a dangerous area of 1.94 square kilometers replacement out to transform the protection and repair, to build an integrated leisure city landscape area.
In this blueprint, Dujiangyan tourism goals are clear: By 2015, Dujiangyan City, people achieving more than 20 million annual tourists, inbound tourists exceeded 60 million passengers, 16.0 billion in revenues from tourism; then, with tourism as the leading modern services sector accounted for 60% of GDP or more, pulling the city's total retail sales exceeded 120 billion yuan, to absorb more than 16 million people in employment. Ultimate realization of "international tourist city" goal.
Guyan City staged "change opera"
Select "international tourist city," This way, the biggest difficulty is no basis. Since so far no international organization or agency to the "international tourist city" to identify, create only by trial and error.
Dujiangyan City, a bold vision, "there is no outline, we will hook themselves a profile." Dujiangyan came out with a set of "international tourist city" that standard, in consultation with all sides, will be reported to the provincial and central expert certification. In Dujiangyan city view, as a comprehensive reform of the national tourism part of the city of Chengdu, Dujiangyan obliged to give it a try.
Identified in this standard, the city became an important criterion King integration, urban management has been elevated to the scenic area management level, and Dujiangyan would be set at a higher starting point at: Recently, Dujiangyan has launched an international facilities renovation, the hotel, scenic the city gradually replace all kinds of logo signs are tied into the 5 languages multilingual identity, including urban roads, including many logo identifies also with international standards.
"'International tourist city' should have international facilities and management." Dujiangyan municipal government has a unique view of this goal, "Now, Dujiangyan already have international resources and international awareness of the degree of post-disaster When the multinational reconstruction experts in the planning and design, project management, but also to Dujiangyan with international participation, now is the lack of international facilities, personnel and marketing. "
While starting the facility improvement, Dujiangyan also began with the Singapore investment discuss the medical institutions. Through the introduction of international medical organizations, and international insurance companies signed the relevant documents, will be able to health insurance with the international system "seamless" to avoid foreign tourists in Dujiangyan to see a doctor but can not return to the embarrassment of medical insurance reimbursement.
International personnel training system is also being established. With the Sichuan International Studies University, Neusoft Institute of Information Technology professional cooperation Dujiangyan city is gradually establish a set of modern service industry training system, and with Caesar's Leeds School of Hotel Management joined hands, the system was opened the international vision.
Carries "an international tourist city" dream, Dujiangyan out of the country are increasingly frequent pace. Dujiangyan City Tourism Bureau official breakdown of the track outside of marketing: "In China the Taiwan region as well as Singapore, South Korea, Japan are related to local travel agencies, the establishment of Dujiangyan image promotion points, plans to promote the stations are located next to North America and Europe to go. "In his heart, an international marketing center program has surfaced.
Complete reconstruction of the basic task of standing on the new starting point, Dujiangyan is the most high-end tourism industry went straight.
Memory for the Millennium Festival of the West Sichuan Plain, the earliest dating back to 256 BC in the Ching Ming Festival drainage, its lively and importance as much as the Spring Festival .
Historical records, when Bing rate of the population into Dujiangyan , every winter for years should be revised, in the headworks temporary dams built with http Cha, stone check into the outer river. To the Ching Ming Festival, spring and will take water irrigation in spring, local residents have held a grand ceremony in the channel, removal of weir http Croucher, Neijiang into the Minjiang River Irrigation District, known as "water." AD 978, the Northern Song Dynasty to the Ching Ming Festival this day the government officially designated as "turn on the water festival."
Millennium followed, "rescue Festival" evolved a set of fixed ritual: every clear, highly respected by local officials who served as deacon, to mobilize the Yulei related to crops, cattle and sheep, flowers, Jinbo and grand song and dance etiquette Li Bing and his son worship; Subsequently, the able-bodied workers onto the weir fish head, cut off the tie Neijiang claim on the http raft, so chilly water poured out of the Minjiang River, along the Dujiangyan irrigation canal in western Sichuan fields and the wish for a bumper harvest .
In 1957, the Dujiangyan built a sluice gate, no annual maintenance杩cha stop, turn on the water ceremony was not held. By 1990, turn on the water behind a rich multi-ethnic festival folk elements and a rich cultural heritage background has begun to attract attention and clarity to turn on the water activities are also "analog" way back to the Minjiang River. Source: Sichuan Daily
