China Tourism Research Institute National 7's tourist satisfaction survey, the first quarter of this year, the national tourist satisfaction index for 75.05, as "basically satisfied", satisfaction has declined. In 50 sample cities tourist satisfaction rankings, Ningbo first place.
A quarter of the national tourist satisfaction survey to the New Year and Spring Festival time, the two main tourist attractions, on a monthly basis to carry out site survey, network reviews, and quality supervision complaint investigation showed that tourist satisfaction index of 75.05, is "basically satisfied" level , down 2.8 over the previous quarter, down 5.04 from a year earlier.
Survey, on-site visitor satisfaction index was 78.14 for the "basic satisfaction." Among them, the satisfaction of domestic tourists as "basically satisfied", the domestic individual satisfaction at a low level for two consecutive quarters. The lowest scoring team to tourists is "the possibility of re-select the travel agent" and "travel services", the lowest scoring individual is "perceived"; entry tourist satisfaction as "satisfied"; outbound tourist satisfaction as "comparative satisfaction ", from the tourist destination of view, satisfaction score of the top five cities and regions are Macao, China, Britain, Singapore, Japan and Malaysia, followed by China after five Taiwan , Africa, South Korea, Switzerland and Vietnam.
Visitor satisfaction index web comments to 77.42, as "basically satisfied", visitors to the Online Booking "very satisfied" on the culture and entertainment, attractions and other "relatively satisfied" attitude of local residents, destination tourism image, transportation, etc. "unsatisfactory." At the same time, tourism was 53.58 Satisfaction Index complaints, as "unsatisfactory."
A quarter, visitors to the satisfaction of the higher area of public health and eco-climate, tourism prices, tourism, lower satisfaction with complaints against the system. "Visitors to the destination the gap between expectations and actual feelings still outstanding. Effectively guide the local government to further improve the environment and facilities, improve service quality travel agencies to speed up travel complaints system, improve quality of tourism services is the current focus of the work." China Tourism Academy Dai Bin, said Dean.
China Tourism Research Institute also announced the first quarter of the 50 key tourist cities of domestic tourist satisfaction rankings, the top ten cities of Ningbo 85.44, 84.06 Beijing, Chengdu, 82.84, 82.14, Wuxi, Shanghai, 80. 54, Huangshan 80.32, 80.01, Suzhou, Xiamen, 79.90, 78.96, and Dalian, Jilin City, 78.56; in the bottom ten are Taiyuan, 70.88, 70.84, Fuzhou, Nanchang, 70.63, Zhangjiajie 70.34, 69.42, Lanzhou, Xining, 69.42, 68.81, Haikou, Qinhuangdao 68.54, 67.97 and Yan'an Guangan 66.26. Source: Xinhua
