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Sichuan Tourism Strategy



Chengdu to build quality tourism circle "back garden"

Published: March 28, 2011

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"Suddenly, such as spring night, the Trees of pear blossoms." March 24, 2011, the thirteenth Mianzhu Pear Festival and launch of Rural Tourism in Mianzhu JIULONG opening. Since that day, Mianzhu Kowloon, Guangzhou Ji, Han Wang and other towns along the mountain towns and villages will be a week-long festival features Week Forms pear to spend for the media to be Friends of the Festival and meet guests from all directions, after the earthquake show Mianzhu beautiful.

Establish a core tourism brand

Wenchuan earthquake, Mianzhu the tourism industry on the scientific planning and reconstruction in a prominent position, put forward the "1234 strategy" that is building a center: the main city Mianzhu city's tourism-based support center; Manpower 2 lines: lines of cultural tourism and ecological characteristics of leisure travel line; create a three-level scenic spots 4a: concentration along the mountain eco-leisure and tourism zone, the Chinese New Year villages, historical and cultural tourist attractions Jiannan Street; to build four major focus of tourism products: the gantry Mountain hillside village with the main cluster of ecological leisure and tourism eco-tourism resort, to Mianzhu pictures, Jiannanchun wine culture, Thanksgiving and cultural-based cultural tourism, to Kowloon, outdoor fitness, spa Tumen, China Rose Valley-based Fitness sports tourism to world-class industrial earthquake ruins of Han Wang-based earthquake site visit.

"Culture is the soul of tourism, a cornerstone of eco-tourism." Mianzhu Municipal Bureau of Tourism deputy director Zhang Qing said fat yet.

Mianzhu tourism after the earthquake, will create "eco-leisure and tourism cluster along the mountain with" the first place, with rose hot as a leader, the development of leisure, vacation, fitness, health and leisure and tourism industry as one of the fine. "We will endeavor through the efforts of three to five years, will travel into nine Link Mianzhu on leisure tourism destination." Mianzhu City Tourism Bureau said.

Into large Chengdu tourist area

With high-speed wire Mianzhu into cotton, into the blue rail, DS A road through three traffic line, Mianzhu will be 1 hour into the economic circle of Chengdu, Sichuan became the most important transportation hub in the north.

"From the location and location, we have integrated into the large Chengdu tourist area. "Qing Shang added that the traffic route linking the three, the Mianzhu the south and Chengdu, the north, Tibetan," walk closer and more secure . "

Mianzhu City Tourism Bureau, introduced, and the western city of Chengdu is a cultural tourist destination, its tourism development concept and mode of development is worth learning and reference Mianzhu, so from concept and development of ideas should be actively integrated into Mianzhu. "And the big Chengdu tourist attractions comparison, has some similarities of, more diversity, uniqueness and complementary. "Shang Qing said fat, Mianzhu will make full use of its advantages and features, carefully nurtured, and focus on building along the mountain leisure and tourism with eco-gathering, Chinese New Year Village, Jian Nan Street, Mianzhu wine city, the three cultures, the Han-wang earthquake site and other tourist products, "strive to become the Chengdu tourism quality circle back garden. " Source: Sichuan Daily

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