Last year, the province formally established by the National Tourism Administration as the only "tourist standardized pilot provinces." Accordance with the " Sichuan Provincial Tourism Development Plan standardization ", 2012, the province will foster tourism standardization sample city (state) 5, demonstration counties (cities, districts) 10, 50 model enterprises. Meanwhile, the province will also be prepared a tourism development plan standardization, tourism standard system 1, the new local standards 20, city (state) of 30 regional local standards, corporate standards of 30, gradually improve the standardization of tourism product system.
For the visitors, "Tourism standardized" relatively new term. But in fact, tourism is changing standardized way of tourist core of economic development, is to enhance the quality of the tourism industry an important tool, but also enhance the core competitive power in the critical path. "Standardization of tourism as an opportunity, Sichuan tourism industry to enhance the quality will be. "March 16, held in Chengdu, China National Tourism Bureau to promote tourism standardized comprehensive assessment of the standard pilot training at the Shanghai Normal University professor, the National Tourism Standardization Technical Committee members and steep, the implementation of our province, " Sichuan Provincial Tourism standardization pilot "work in the affirmative.
As a tourist the only standardized pilot provinces, the National Tourism Administration to explore the important task of standardization of provincial tourism to Sichuan. After a year of exploration, what reform and innovation in our province, the highlight of the first test first, to provide for the standardization of the national tourism which can learn from practice?
Improve the standardization system criss-cross
Relative to investment, area planning, personnel training and other projects, the development of tourism in the tourism industry standardization strong foundation of a systematic work.
Standardized system of tourism in our province how to extend the horizontal axis vertical axis? "Focus on strengthening basic standards, industry standards, and needed a new format involving the construction of tourism product standards, and gradually to involve the basic elements of the development of tourism development, follow the software upgrade and hardware to improve the combination of principle." Provincial tourism department told journalists, standardization system in our province tourism center around the commencement of the development of tourism, the focus of standards development, including tourism products, special tourism, tourism products, tourism, public services, environmental protection and tourism.
This reporter learned that, in the "government-led, department coordination, upper and lower linkage, multiple participation" under the working mechanism of the boost to 2012, the province will foster tourism standardization sample city (state) 5, travel standardized demonstration counties (cities, area) 10, 50 tourism standardized business model. Meanwhile, the province will gradually improve the standardization of tourism product system, by 2012 a new 100-class tourist attractions, leisure tourist area of 20, 100 star-rated hotels, 100 Green Hotel, 100 class travel, 50 shopping tourism products, 500 star farm music / Country Hotel, 30 rural tourism and leisure agriculture demonstration counties (cities, districts), 100 rural tourism and leisure agriculture demonstration township (town), 200 rural tourism and recreational agriculture model villages and 500 rural tourism and leisure agriculture demonstration sites.
Enhance the standard classification of operational calibration
"Is not the purpose of setting standards, the implementation of standards is the objective." Promote tourism in the last round standardization pilot launch ceremony, Li Yongqing, deputy director of the Provincial Tourism Bureau has said that the implementation of the pilot in the standardization, the province will be based on tourism development of the situation needs and requirements of the current transformation of government functions, innovative travel standardized operating mechanism, the implementation of changes in the standard way of tourism, improve the effectiveness of the implementation of tourism standards.
In fact, standardization of tourism is to further improve the quality of tourism products, cultivating brands tourism products, improve tourism services. To this end, the province is implementing standardized and orderly manner to change the way tourism. "Management involving the national standard, industry-wide standards and a major base class implementation of local standards, the implementation of the provincial Tourism Bureau; regional local standards, by the appropriate level of implementation of the tourism administrative departments; various tourist enterprises can be on a voluntary basis, self-development of enterprise standards and implement. "standards for different categories in our province is a standardized way to implement bright spot at the same time, the province will also use third-party certification body and the development of social standards for tourism promotion of the implementation .
Today, the concept has been firmly established large travel. In the standardization process, the province also demonstrated the advantages of large travel. It is understood that the implementation of regulatory standards in the establishment of tourism assessment mechanism, the province will travel standardization of quality control into the national tourism system, based on national, provincial, city and county, and all other tourism quality supervision and management institutions, to strengthen the standards of suitability and tourism standard implementation, supervision and management effectiveness.
Standardization of information sharing platform built to improve public services travel
Standardization of tourism can not do without technical support. To this end, our province tourism-related departments are set up through a variety of ways to standardize information-sharing platform to effectively network resources, improve the tourism public services.
Last year, " Sichuan Provincial Tourism Administration Network "opened up a standardized information column, real time outside the province the latest industry standard dynamic information, and the formation of the query, reporting, publicity, communication, tourism promotion standards for dynamic tracking and synthesis of the information platform.
Provincial Lvyou Bureau relevant responsible person, to enhance the promotion of normative standards and effectiveness, the province will encourage all levels of government, social organizations and tourism enterprises Dajian standard Xinxi their platform, the formation of organic links Gejutese You travel Biaozhun Hua information exchange network.
This reporter learned that, in the future, the province's standard information-sharing platform will combine with related sites, improve the tourism in the standardization of information exchange platform for dynamic tracking capabilities, thereby strengthening the scientific and standard management dynamic. Source: Sichuan Daily
