Standardization of tourism as the only pilot province in recent years, how to pay close attention to the tourism market consolidation -
Case
A visitor in late September 2010 to Jiuzhaigou and Erlang travel back to Chengdu after being taken to a tour guide to easily claim to be a treatment center Baoshutang, and persuade those spend 10000 yuan to buy ineffective drugs.
February 23, Sichuan Provincial Tourism and Law Enforcement Team through tourism, "3.15" platform back to the visitors of complaints: the Chengdu tourism law enforcement detachment investigation and verification, visitors to increase their own expense without the tour guide to reflect the situation of the project basically true. According to "guide the implementation of personnel management approach" second paragraph of Article XV of the project without increasing travel guide to the administrative penalties deducted 8 points.
The case is only in our province, "Sword," the tourism market, eliminate a microcosm of the tourism market environment. All for tourists, visitors to the satisfaction of all. In recent years, Sichuan tourism are accelerating the development process and improve service quality, and strictly regulate the market order. A division of linkage, a good mechanism for the comprehensive management of the construction and tourism is driving the standardization of Sichuan tourism industry, rapid and healthy development.
It is necessary to a beautiful, but also Delicate gas is, Sichuan tourism industry in the ongoing efforts.
Regional interaction, synchronization regulate market order and promote a total treatment
Not to Sichuan, will not feel the beautiful scenery here, the old times; to Sichuan, riding to find tourist attractions, will not disappoint.
In recent years, Sichuan tourism industry management was improved, standardized, normalized and personalized service has improved continuously, the satisfaction of tourists straight up; tourism market order and more, more and more standardized.
Provincial Tourism Administration with a punch, various aspects of the reorganization of the tourism market, comprehensively enhance the service quality of tourism in our province. In particular, carried out from April to October last year, "Green Shield Action vi" travel agency services contract and the special treatment network (hereinafter referred to as the "Green Shield Action vi") achieved remarkable success, the longest so far in our province, the implementation of the largest , investigation and punishment of the strongest tourism markets special rectification actions, and explore a series of a dynamic mechanism.
Principle of territorial management. Rapidly around the tourism administration department set up a leading body, carefully developed a work program and carry out a special treatment. In Leshan, tourism authorities and travel agencies organize the offices of travel agents to learn a new focus on "Travel Regulations" and its implementation details, ask travel agents to actively carry out self-examination and correction, and active-site guidance services; in Chengdu, "Green Shield action vi "and" improving service quality, standardize the order of operation, strengthening wind construction, improve visitor satisfaction, "the annual task of combining to form a" guide to help first, punishment after punishment in "work mode, both the root causes of the well-received effect.
Multi-level multi-party interaction. Work, the sub-held Area quarterly analysis of the quality of the province's tourism complaints will be invited travel agents, hotels or area representatives. Tourism administration for the effective integration of law enforcement resources in our province, according to co-ordinate administrative and line, the province also were organized into music brow Ah, three lines, Southern Elegance line and climbed into Ganliang signed the "Joint Working Agreement tourism law enforcement," establish a sound regional tourism in our province working mechanism of interaction between law enforcement joint, synchronous control of the tourism market of illegal activities, strengthening the joint supervision of the tourism market.
Careful examinations. Provincial Tourism Bureau has organized a cadre of provincial tourism law, Chengdu, Leshan and other places, travel agencies and their affiliates, tourist attractions, tourist groups and tour operators had an intensive focus on examination; tourism, public security, transportation, industrial and commercial , price, quality supervision, and other functional departments work together, comprehensive management of the tourism market.
The implementation of a series of initiatives to make the move with remarkable results. Tourism law enforcement coverage of 81.2% of the total number of travel agencies across the province; order rectification notices issued 347 written, on-site order rectification of more than 460, operating without a license against undocumented "Black Society" 5. Industry greatly strengthened guidance and market regulation, business activities of travel agencies and employees to strictly regulate the practice, the normal regulation of the tourism market in our province and to the formation of high-pressure situation, the province's tourism industry, tourism service quality and the quality improved significantly.
Standardized construction, business skills training to improve service levels
Quality of tourism services across the province and improve the quality of the tourism industry, but also give full play to the province as a pilot province of standardized national tourism demonstration effect are inseparable. Around the " Sichuan Tourism standardization pilot "projects carried out, the province's business tourism industry to comprehensively enhance the quality and level of service as a top priority.
Last year, the Provincial Tourism Administration held the province's rural tourism training and practical work will, of nearly 2000 tourism village administrators, business owners and service personnel have received training in practical counterparts, employing the services, quality awareness and standards of awareness has been greatly improved.
Travel agency services in our province in recent years, the quality of tour guides and other employees of the business continued to improve, be received. Statistics show that the second half of 2009 and 2010, tourist complaints than in the first half of the province in 2008 and 2009 over the same period decreased by 15% and 20%.
Standardization of tourism as the only pilot provinces, the province has actively organized standardized reporting and to determine the province's tourist city of eight demonstration pilot counties (cities, districts) 9, Town 2, Enterprise 22. In the future, the province will strengthen the tourism law, vigorously promote travel and tourism popularizing and propagating law enforcement training to strengthen the sectoral and regional joint enforcement and improve the tourism law enforcement system. Disturb the order of the tourism market will be more severe violations against, travel consumers and the legitimate interests of the operators will be effectively protected.
Solid foundation, more confident. Future, the province will further develop and improve the tourism standardization system; strengthen the tourism industry self-discipline and discipline, tourist hotels, scenic spots (points), travel agencies, provincial rural tourism demonstration counties (cities, districts) township (town) Village and star farm music (Village Hotel) and other standardized implementation of the assessment of the tourism industry will be fully accelerated.
Soon, to Sichuan to travel overseas visitors will be pleasantly surprised to find myself a spot, the evaluation of a travel agency will play a significant role in scoring - Sichuan will gradually establish a tourism-based evaluation of the purpose of tourists evaluation of mechanisms.
The next 5 years, "Sichuan fun," not only in slogans, but will travel to Sichuan is reflected in the whole process - linger in the area, a high level of tourism service quality, meticulous and thorough professional travel professionals will give you a full-dimensional "big U.S. Sichuan!" Source: Sichuan Daily
