Just ending near the Spring Festival tourism market, there is a set of data is extremely eye-catching: Leshan received a total of 1059100 people and foreign tourists, up 32.14% over last year, achieving total tourism income of 806 million yuan, up 38.82% over last year. Tourists and tourism revenues total a record New Year Golden Week, a new high.
Take this chance to climb: "Twelve Five" period, the Leshan tourism industry will enter both the quantity and quality, the development of both the connotation and extension of the new period, a second start, completed a second tour Jingjijiangshi province. 2015, the total number of tourist reception to 37.92 million passengers, revenues from tourism reached 44.2 billion.
Today, Leshan tourism industry is prominence to tourism infrastructure, tourism product diversification and tourism, such as soft power, "the three major tasks", in development and promote change in the changing and development, efforts to strengthen and enhance the core competitive power in Leshan .
"Eleventh Five-Year" brilliant
"Open to boost investment in the text of LD, and a large investment for the development of King City." This sentence could be accurately summed up the "Eleventh Five-Year" period of steady development of tourism in Leshan. According to statistics, "during" Leshan received 70863300 visitors and foreign tourists, the total income of 53.05 billion yuan of tourism. The city's total tourism economy ranked second in the province. "Eleventh Five-Year" five years, is a progressive, Leshan travel the five-year high. Leshan tourism has developed into one of four pillar industries in national economy, music Mindanao tourism as an important line of the "World Heritage Tour" and the most mature Sichuan quality tourist routes.
Pointer reversal first time in 2008. The end of 2008, Leshan municipal government from a strategic perspective, the establishment of " Mount Emei - Leshan Giant Buddha Scenic Area Management Committee ", on Mount Emei and the Leshan Giant Buddha Scenic Area Management Committee of the two management areas, management institutions, fully integrated state-owned assets to achieve the Emeishan - Leshan Giant Buddha Scenic Area of unified planning, unified management, unified development, unity promotion, unified marketing. Strategic restructuring, brought two big advantages of integration of tourism resources, thus forming a scale, and ultimately bring about overall efficiency improvement. 2009 Mount Emei - Leshan Giant Buddha Scenic Area won the "National Civilized Scenic Area", "national social security comprehensive management of advanced collective", "the most exciting places," "the most watched World Heritage in China" and many other awards. Data is the best proof: In 2009, the number and income level reception area ranked first in the province.
"5.12" Wenchuan earthquake, the global financial crisis, the 2009 influenza h1n1 flu ... ... When disaster raid dealt a heavy blow to the province's tourism, the tourism industry take the initiative to carry the Leshan, Sichuan tourism to revive the banner of the introduction of tourism preferential policies, the lead held in 11 cities and prefectures in Sichuan tourism regional co seminars, go to Chengdu, Chongqing, Guangdong, Beijing, Shenzhen, Dalian, Shenyang and other cities held more than 10 tourism promotion, with 24 cities nationwide have signed the "China the western tourist city cooperation agreement ", and Guilin, Xi'an, Chengdu and other tourist hot spots to form the best tourism city league. Marketing innovation, brings a great tourist market is recovering.
More achievements reflected in the tourism development strategy on the big upgrade. Over the past 5 years, Leshan tourism Major projects, greatly enhance the quality of tourism products. Around the "China Mountain" construction of the international tourist area, tourist routes into the elements of music construction, investment-led reconstruction projects, "Eleventh Five-Year" period, the Leshan tourism investment of nearly 5.0 billion to complete. Constantly upgraded on the tourist areas, the current national tourist attractions the city of Leshan has reached 14, including 1 5a-class tourist attractions, 4a-class tourist attractions 4. There are ever-changing urban construction, around the "King City One," "mountain one," the import and export channel Leshan greening and beautifying the implementation of tourism regulation, successfully create a national green model city and national garden city, Emei Buddha Monastery, Emei Hot Spring Resort Lake show, Emei City Cultural Tourism Zone, as a large number of tourism projects and facilities in the city stand out, it is so scenic landscape, tourism, transport face the city a new look.
"Twelve Five" second pioneering
1.05 million, which is Year of the Rabbit Chinese New Year during the month-long "cultural tourism packages Leshan spring activities" to produce "report card." From 80 million in 2010 to 1.05 million this year, figures behind the profound meaning, significance extraordinary - based on deep cultural tourism resources, building integrated transport hub in the western and leisure complex project to build, "Twelve Five" period Leshan tourism will be the second venture, the province completed the second tour and strong city, a center of regional tourism driven economic development. Industry experts said the total income of tourism economy in the province, the proportion of Leshan region if the "five-second" period rose 10% from the previous 30%, will be a Sichuan tourism industry to promote a great leap-forward development. Corresponding echo "Twelfth Five-Year" period will promote the tourism cluster development in our province, to build large Emei international leisure tourism.
Integrated transport hub in the western building will completely change the regional pattern of Leshan tourism development will also be an "accelerator." By Chengmianle railway, avionics Minjiang comprehensive development, construction of major channel ports Leshan, Leshan, Sichuan will be the most dynamic economic zone - into the German economy with integrated cotton development, its effect on the tourism industry can not assess the linkage .
With the formation of sub-hubs, "West Triangle" Travel Link will be gradually formed. "Leshan connecting the Tibetan Plateau, Yunnan-Guizhou Plateau and east of the junction, with southwest China 'Golden Triangle' said." Sichuan Tourism Development Research Institute Advisory Professor Chen Xingzhong remarks, to Leshan to the future development of tourism to the imagination. The future, as "two aircraft, five iron, eight high-speed, a hub," the full completion of the secondary hub in the western transport hub built to Leshan - Emei double inheritance as the representative of the international tourist attractions, will form a real sense Leshan tourism core area.
If the external environment is more mature second pioneering Leshan tourism objective factors, then travel to their own conditions of Leshan Leshan more solid foundation to build the province in the next 5 years the possibility of strengthening the city tour. Not only has rich tourism resources and the excellent location advantages, after 30 years of development Gengrang Leshan tourism industry has a sound infrastructure and service facilities construction, a rich high-end leisure and holiday travel products and high quality tourism service system.
Emei martial arts heritage and cultural essence of the town Huangwan Wu surgery, full of idyllic atmosphere of the River Main farming culture town, Charm long break ... ... Now the town of Suzhou Creek, Emei River, such as pearl-like series from the nine style town - Emei River Garden Resort slow city construction projects is progressing steadily. As a new form of tourism, rural resort Emei River City project is a slow sections. It is understood that "second Five-Year" period, the Leshan tourism investment projects to more than 700 billion yuan. This is more than 700 million project from the traditional tourist travel to the leisure projects across the big, big carriers, big tourism; but also a new model of the city, a world-class tourist resort destination Leshan Construction "catalyst."
Generous blueprint
Directed at:
And the first in leisure tourism destination
"Twelve Five" period, Leshan will focus on building "and the first in leisure tourism destination," the development goals, focusing on the development of leisure industry, sightseeing, culture and business experience, industry and recreation industry, improve the service system. Leshan Travel secondary business, the establishment of a second tour Jingjijiangshi Sichuan, the province's tourism income to achieve total tourism income of 20% -30% of the total, led a regional development center.
Key words: leisure and holiday industry
"Twelve Five" period, will focus on adding fun Leshan - Emei leisure tourism and leisure industry and its surrounding counties based elements, essential elements and core elements of the building.
It is understood that "second Five-Year" period, the Emei Mountain Yellow Bay, Cave tourist resorts, the World Tourism Cultural Industry Park, Sichuan is still Hot Springs, Mindanao show lake resort area, Leshan Giant Buddha * Jiazhou Water Wetlands International Resort, Wutongqiao small West Lake and the town and a number of high-end resort development and construction of tourism products. Combined with tourism, real estate, music - Mindanao will support tourism and leisure tourism and leisure exhibition, completed 1-2 and a number of national tourist resorts and five-star four-star resort hotel high.
Keywords: Tourism Excursion
"Twelve Five" period, Leshan enhance resource protection in the depth of mining development on the basis of Mount Emei - Leshan Giant Buddha Scenic World Cultural and Natural Heritage of new tourism products to further enhance the Emei Mountain - Leshan Giant Buddha Scenic core competitiveness. To solve the "Leshan not keep people", the Giant Buddha Scenic Riverside will be built with ecological landscape, Buddhist culture, tourism and water development projects around the progressive realization of land and water, extended swim line. Mount Emei Scenic Area to further improve the construction of tourist facilities, built in the main River - gaomiao - Cave Road, forming scenic tour loop.
Keywords: Cultural Experience Industry
To create a culture rich in content, the unique characteristics of the museums Leshan tourism products, "five-second" period will further strengthen the Leshan Giant Buddha of Leshan Museum, Mount Emei Museum, Ma Ho Cliff Museum, the Ebony Museum, Tianfu Tea Museum, Sandy Bay, the former residence of Guo Museum, Museum of Jiajiang handmade paper, the coal industry Qianwei Jiayang Museum, Museum of Jiajiang handmade paper, five-way bridge "Wing Icheon Plant" Industry Heritage Museum and the national railway corps Jinkouhe museums such as the construction of the museum. Source: Sichuan Daily
