Chinese New Year Year of the Rabbit fourth "Taste of China, Chengdu year" was officially launched on January 20. This year, "Chengdu" activities will be "Chinese taste" as the theme, in the previous "Chengdu on" theme of the cultural entertainment venue, based on 13 core venue full of festive launch of the "Happy House" interactive experience area so that visitors feel the deep sense of Chinese New Year atmosphere.
This year's "Chengdu year" through innovative marketing tools, gateway to the United Nations three micro-blogging site - Sina microblogging, Tencent microblogging, microblogging horizon, the use of microblogging in the form to create online "Taste of China, Chengdu year" will "to Chengdu Chinese New Year "to pass the invitation to the world, through the majority of users of the" microblogging "interaction, the" Chengdu year "extended to global coverage of the venue's network platform.
Has been successfully held for three of the "Chengdu year" New Year activities through the effective integration of Chengdu, the city's main tourist attractions linkage for tourists offer a rich feast of cultural tourism, and create a happy and auspicious Spring Festival atmosphere, effectively pulling Lai Rong tourists. Currently, the "Chengdu year" as "Chengdu Spring large-scale cultural tourism "has become increasingly prominent role of the brand, enhance the image of the city of Chengdu and winter tourism development has played a positive role. Source: Sichuan Daily
