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Sichuan Tourism Strategy



New star: the new benchmark times

Published: December 23, 2010

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Hotel Hotel Development department in accordance with the problems and future development trends of the times, the timely introduction of the "division of star tourist hotels and Evaluation" (2010 version), hoping to better regulate, guide and promote the development of the industry , the author will assess new star hotel standards and the technical content of previous versions were compared, that the major changes reflected in the following areas, in this and with the exchange of industry colleagues.

Evaluation of a new standard module structure clearer. By the conditions of the star hotels, including the necessary conditions (vote veto system), quality of facilities and equipment, and hotel operations 3. Earlier versions of the "facilities and equipment maintenance and sanitation assessment checklist" decomposed into the corresponding part of the quality of hotel operations. Delete "star assessment rules" to preserve the concept of platinum five-star, but the specific criteria and evaluation methods will be developed.

Evaluation mechanism has been a major adjustment. New standards by the National Tourism Administration Division is responsible for supervision and management of development, China Tourist Hotels Association assessed the implementation of standards. Improve the supervision mechanism and exit mechanism, re-evaluation period be shortened to 3 years, hotel operators in the major security incidents, their respective stars will be immediately canceled.

Classification with international practice. One two three star hotels will be positioned as a limited service hotel, when assessing star hotel accommodation should focus on evaluation of products; four-star (including platinum five-star) is positioned as full service restaurants, assessment star hotel when the product should conduct a comprehensive evaluation. On the one hand and the international hotel classification standards, on the other hand a positive declaration star hotels to attract middle and low.

Greater emphasis on core products, weakening facilities. Rooms of the safety, health, quiet, facilities available as the basic elements to enhance the comfort factor. New standards focus on comfort rooms, and conducted detailed consideration, scores increased 10 points from the previous 35 points. Facilities mainly for the weakening of the lobby area is not as rigid, high-star hotel swimming pool is no longer a necessary item. Exception, the pool reduced from the earlier version of the current 10 points 17 points; the construction of national policy does not encourage a large number of golf courses, "golf" score dropped significantly from earlier versions is now 5 points for 20 points. The low-star hotels, cancellation or reduction of "food", "Room small refrigerator", "small shops", "laundry service", "Suite" and other requirements, but more than three-star hotel parking lot as essential items.

Response to low-carbon economic development trends, highlighting the environmental protection, energy saving and emission reduction requirements. New standards advocated green design, clean production, energy conservation, the concept of green consumption. Star hotel should be asked to adapt with the stars and to implement energy saving programs. Item in the equipment and facilities, energy-saving measures and environmental management score from 2 points to 14 points, including whether to adopt the subdivision of building energy-saving design, the design and use of new energy, environmental protection equipment and supplies, energy-saving products and energy-saving and environment effective protection measures, in water treatment systems, sewage, waste gas treatment facilities and the refuse room and so on.

Strengthen security and emergency management. Star hotels should strengthen emergency handling ability, emergency contingency plans for disposal should be used as a prerequisite of the star hotels. For example, four-, five-star hotel, required should unexpected events (including fires, natural disasters, accidents, equipment and facilities the hotel building, public health and casualties, public order events, etc.) disposed of contingency plans, there is the annual implementation plan and regular exercise. Hotel operations in the event of a major safety accidents, the star will be removed. Safety requirements of sub-score from 8 to 16 minutes, add the public areas and food security, such as whether there are compliant means of escape, safe shelter and food to stay kind of censorship mechanism.

Hotel equipment and facilities and services to improve quality assessment of operation. For example, lobby attendant, reservations, accommodation, registration, luggage service, concierge and inquiries services, billing and maintenance and clean lobby, bath and shower on the room lighting, heating rate and stability of tap water, water pressure, water quality, water and safety, on the bed sheets, quilt, pillow, towels, bath towels, etc. yarn specification, the hardness and mattress cotton content, public areas and guest rooms on the regional temperature and relative humidity, room doors, walls, windows, ceilings , toilet noise measures, lighting effects, and have carried out a detailed and quantitative evaluation.

Encouraging new technology and new equipment applications. Such as five-star hotel should have a computer running an effective management system, before and after the networked, there is the hotel's official website or independent Internet homepage, and can provide network reservation service. Information management system was previously classified as "hardware" and "software" to evaluate the two are from the coverage of the hotel to ensure effective information security measures and system vendors to evaluate three aspects. Coverage and Internet applications from the two major aspects of the measure. Public system is equipped with advanced and effective fire alarm and fire control systems (including point of alarm, surface alarm, fire evacuation radio, etc.); green energy and whether the use of advanced building automation system (fresh air / air conditioning controls, power supply and lighting control, water supply and drainage system monitoring, etc.).

Focus on the hotel external environment, create an atmosphere and reasonable layout. The layout of the building structure and function, the old emphasis on the average floor area of each room, the new version emphasizes the location of all functional areas, separated by a reasonable and convenient to guests. Five-star hotel requires an outdoor environment clean and beautiful, green plants maintained; hotel backstage area facilities in good condition, clean and tidy, well maintained front and back of the convergence of rational orientation clear. Buildings should have a look and distinctive structures the quality of luxury hotels, hotel room for a rational layout; internal and external decoration should be high-grade materials, environmental compliance, process refinement, the overall atmosphere of co-ordination, style prominent; requirements luxurious rooms, with good overall atmosphere, the suite is reasonable. Lobby of the overall comfort, from the color, light, temperature, sound, taste, etc. evaluation. Too much emphasis on the number of older food and beverage, such as the number of restaurants, area, the new version is more concerned about style, atmosphere, design and decoration.

Increase the exceptions to guide operating characteristics. Characteristics of the new standards increase the type of items of business meetings and leisure resort-type tourist hotel facilities include a separate evaluation. For accommodation for the main business, construction and decoration style, with a unique customer base, management and service features clear, high-profile tourism and hotel industry's star ratings, can refer to five-star requirements. This theme restaurants, boutique hotels, and other new formats PARTICIPATING five-star hotel set aside a hole.

Reflect the people-oriented concept. The "disabled" changed to "disabled", concerned about people with disabilities the services and facilities, lobby and main public areas should have disabled access ramp, high-star hotels also require disabled room. Five-star hotel room should have insulation equipment vehicles. Focus on employee development, all star hotels require a system of staff training programs and systems, five-star should have a special teaching materials, professional training, classroom teachers and specialized staff training.

Hotel facilities and equipment standards emphasize the integrity and consistency. Stars should not be assessed because of ownership or right to operate a regional separation, or because the building separation and distinction, all areas within the hotel should meet the same star quality standards and management requirements.

(Author: China Tourism Research Institute) Source: China Tourism News

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