To travel e-commerce website for ticket and flight information, travel website for government travel and to take note of the situation in social and scenic spots, travel log on the tour website for prices and registration Signed ... ... Recently, the state civil service of an organ through the small Li-ping small travel mouse to complete the preparatory work, "For me, the lack of computers and networks, there is no way to traveling."
Today, modern information technology is widely used in tourism development, has penetrated into all aspects of modern tourism.
"Eleventh Five-Year" period, the rapid development of tourism information, tourism, the gradual popularization of e-government applications, travel information management tools and service models have been effectively enhanced the development of innovative e-commerce in tourism growth. Travel Information technology has become an important support for sustainable tourism development, tourism, an important way for modernization of management, tourism, industrial transformation and upgrading of the important driving force.
The end of 2009 introduced the "State Council on Accelerating the development of the tourism industry on" proposed "information into the main way to improve the efficiency of travel services. Active in tourism online service, Internet marketing, Online Booking and online payment, full use of social resources to build tourism data centers, call centers, to enhance the tourism enterprises, tourist attractions and key tourist cities, the level of information services. "stressed the need to" establish and improve the tourist information service platform for sharing travel information. Radio, television, newspapers, websites and other public media to actively introduce travel columns, public advocacy efforts to increase tourism. "This has accelerated the development of tourist information points out the direction, provide strong policy support.
Steadily towards infrastructure
Construction of tourist information late start, poor foundation, for many years trapped in institutions and lack of funds. After 5 years of efforts, currently there are 25 provinces and autonomous regions established a tourist information center, information technology leaders establish and improve the institutions and offices, working with organizations to make information security and sustained capital investment, with a sustainable development.
Theory of tourism information development. "Eleventh Five-Year" period, as China's information technology department in charge of tourism, National Tourism Administration Information Center using social think tank, extensive research and gather strength for the domestic universities, research institutes, local tourism bureau, professional firms and other institutions conduct a public tender subject. Among them, 2009, selected by the review Peking University, Shanghai Palme d'Information Consulting Co., Ltd., Shandong Tourism Bureau Information Center, 6 units, assume the application of information and tourism industry the combination of status and strategy development model 12301 Travel Service Hotline research, tourism information technology research, development mechanism and mode of 6 subjects, has all the acceptance by experts.
Information Center of China National Tourism Administration of the two national standards for the field of tourism information reporting, the Ministry of Science and the modern service industry specific, the development of geographic information practices of tourism, tourism, remote sensing information practices, tourism satellite positioning information practices and many other industry standards. Zhejiang developed a "Travel Advisory Service classification and evaluation", "Tourism Administration website construction and maintenance of" standards, to promote the province's Information Centre and Tourism Administration website construction and maintenance of the level of improvement; Sichuan compiled a "tourism norms of basic information resources ", has been reported to the State General Administration of Quality Supervision, Inspection and Quarantine for the record; start tourism enterprises in Fujian Information Standards; Anhui, Henan, Sichuan and other provinces to develop the province's tourism information development master plan.
Smooth progress of special
After years of efforts, the tourism industry has made considerable progress in e-government. To the internal office network and service management system application of information represented by the rapid popularization and promotion, improved office efficiency, and standardize the industry management, the basic formation of a national industry management data system. Among them, the Liaoning provincial tourism industry to establish a network management platform, Shaoguan, Guangdong Travel information to create a demonstration area, Jilin, with network "Jilin Eight" online contest, Jiangsu Provincial Tourism Bureau and the Government Office Automation sun to complete construction, Hubei Advancing "Hubei Tourism information service system" construction, to further promote the integrity of Hunan Tourism Management system for online travel complaints Ningxia function.
July 2008, the new online travel information line in Beijing to run the site to e-government, travel information and tourism culture 3 channels, 7 languages, nearly 200 columns, hundreds of topics, the scale of tens of thousands of pieces of information, the use of text, pictures, animation, video, links and other forms of construction to match the city with the world of travel services management platform integrated system, successfully completed the Olympic guests around the world historical mission to provide travel information services.
Shanghai Tourism Information start since 1999, has opened the Shanghai Tourism Administrative Construction Network, Shanghai International Conference Network, Shanghai Travel, Shanghai Travel Human Resources Network and other sites set up at the stars through the adsl network of "e" Point Pass multimedia touch screen system, forming a three-dimensional tour of public service information platform for domestic and foreign tourists visit the Shanghai World Expo provides quality tourism information services.
Shandong Tourism Information Work has been at the forefront of the country. At present, Shandong Province has been formed, including tourism marketing, travel information, government, business, consulting guide feature included, covering 17 tourist cities in the province of Shandong travel site cluster, the cluster subnet more than 20 have completed construction of provincial destination marketing system, tourism, e-government systems, tourist electronic map system, the Information Centre system to promote the development of the province's tourism industry plays an important role. Shandong Tourism Group has also been built overseas sites opened.
Henan relying on national and provincial radio and television department issued a broadcasting and TV programs and Internet audio broadcast license qualifications, the establishment of film and television production center in Henan Tourism to undertake the construction of a new video travel media and video e-commerce operations; CONSTRUCTION "Bohai Sea travel ", the establishment of the Bohai Sea coastal city of tourist information service system; Guangxi, Guangxi Tourism completed the online government network and information network separation of the two networks work; Hainan comprehensive planning "China Hainan Island International Travel Network, "an integrated network platform in the construction of Hainan International Tourism Island Government Website; Gansu tourism information platform construction completed and on-line operation; Qinghai states, cities and counties have established key tourist travel portal.
Back in 1996, China had emerged travel e-commerce site. At that time the site only to carry out simple business and brand promotion. After years of development, now offers China travel information with a certain ability to have more than 5000 sites, the development momentum is very strong, emerged Ctrip, mango, Art Long and a number of internationally renowned tourist e-service providers. China Travel Group, through its powerful e-commerce website database of resources, trading platform and a variety of tourist travel search function necessary, has become an essential tool for guests traveling. E-commerce as a new means of trading and business model, is at an unprecedented rate into the various aspects of tourism development.
Key projects step by step
12301 Travel Information public service project is "Eleventh Five-Year" period of tourism information is an important task. National Tourism Bureau since July 2007 has started construction 12301, through demonstration projects, feasibility analysis, market research, local research, case studies and other preparatory work to form "project implementation plan," and in November the same year the National Tourist Board Information of the working conference on the deployment of building work.
It is understood that travel service hotline 12301 located in the public service, is the integration of tourism related resources administration, information for tourists at home and abroad service national public service platform. Main services include: consulting, promotion, travel complaints, emergency travel and policy dissemination. 12301 Tourism hotline to address non-uniform voice hotline, business rules are not uniform, system and numerous cross-functional, the data can not be shared, duplication of data collection and updating of sync and so on, can be realized and the public, two-way communication, and through continuous improvement of its function, provide the public with standardized, comprehensive, convenient, economic diversification services to enhance the tourism industry at all levels of service management in the public image and influence in.
As of the end of 2009, 12301 projects have been completed in 31 provinces and autonomous regions nationwide installation and commissioning work, most of the provinces has been opened, the basic construction work has been completed, will gradually turn into complete and operational phases.
In 2009, the National Tourism Administration to declare the State Information Center, 863 key scientific research projects, "a new generation of high-trusted network applications in the tourism business", and approved. Information Center of China National Tourism Administration as the project undertaking unit, project study period of 24 months, the research focus is high reliable broadband data transmission, triple play tourist information tourist information dissemination and acquisition and business applications accessible.
Information Center of China National Tourism Administration official says, reflects the level of tourism information development of the tourism development of the degree of modernization and internationalization. To promote sound and rapid development of tourist information, will achieve from the world of travel over power to a world tourism power to make important contributions. Source: China Tourism News
