Sichuan is a significant geographical features, feature rich local folklore, especially into the winter, the formation of different geographical and climatic contrast between the strong warm and cold, creating a colorful winter landscape, a land of abundance reflect the unique style.
Another year to winter, the cold north and the south meet warmer in Sichuan, and the local rich folk fusion, to create ice and snow, sun, spa, sports, style and other colorful winter tourism products. At present 2010 to-2011 winter tourism in Sichuan curtain is open, magazine special launch special report presents selected fragments of those wonderful, for the readers "tour guide" winter Sichuan tourism .
In winter, most areas of the country's tourism market has entered a traditional off-season. Unique tourism resources in Sichuan, Land of Abundance, cold can not stop the crowd, the winter "travel fever", a Sichuan tourism and economic growth point.
Scenery and diverse landscape of Sichuan North-South "takes all"
Sichuan is an expert in the eyes of the tourism industry, "the best choice to travel in winter." Tourists in the north, it could be cold in Sichuan; tourists to the South, the experience of ice and snow tourism in Sichuan is paradise.
Land of abundance, has always been the favorite winter tourism enthusiasts, Sichuan special geographical conditions have varied climate. Here, the towering Kunlun Mountains and the Qinling Mountains to the south of the cold block in Sichuan Basin, located inland of Sichuan to the north in winter Oh no cold air into the ice. In winter, most parts of Sichuan, the average temperature of 3-8 ℃, suitable for carrying out all types of outdoor tourism activities; basin east of Panzhihua, Xichang area, the sun bright, warm and pleasant; in Emei , Jiuzhaigou and other scenic spots, snow and ice Tourism resources are widely distributed.
In addition to a gift of nature, rich in local folklore characteristics is another winter tourism in Sichuan "card." "The world first light" reputation Zigong Lantern Festival, the historic seven Grand Temple, Langzhong city Spring Festival street bless the elderly and so on, there are wide pick up Liangshan section Lisu, Mianyang foot bridges New Year Spring community programs and practices to enrich colorful to reflect the different kind of winter tourism in Sichuan style.
Well-known tourism experts said Liu SM, winter travel, Sichuan is undoubtedly a neutral, the best option, tourists Mid-Autumn snow, experience the multiple folk culture tourism demand, one by one will be satisfied in Sichuan.
Dong You, Sichuan, "the four theme" all wonderful
The "sunshine, snow, spring, New Year," the four themes to play winter tourism products, Sichuan winter tourism in the winter off a new round of boom.
November 13, "Sichuan fun" - Sichuan series of activities to promote winter tourism products held in the ancient city of Xi'an, the province opened in 2010 prelude winter tourism promotion.
Snow and snow in northern Sichuan, the biggest difference is that the snow-capped mountains can be seen at. Subtropical climate but also to Sichuan in winter, a bit rough, even at about 2500 meters above sea level where ice Piao, but the minimum temperature -10 ℃. So here, do not need heavy winter ice and snow can "close contact."
Staying in the steaming hot springs, see Cold Mountain snow pack is the best to enjoy the hot springs in Sichuan. Sichuan hot spring rich in resources, sulfur springs, radon hot springs, brine many types of hot springs, good health, and health effects. The different features of the spa hotel, spa parks throughout Sichuan, natural, fashion, health, leisure, vacation, culture has become the label of Sichuan hot spring.
Panxi area of the sun, is not to be missed Dong You Sichuan. Different from the Hainan Sanya sun warm and imaginative, warm sun Panxi winter a little more gentle and introverted. Gentle because all year round is slightly Panxi wind, idle sun shone through from the warmth of charming bones; restrained comes from its long history, after walking more than a thousand years in the tea-horse ancient Business track, moving stories and rich ethnic customs, so the journey as gorgeous as a beautiful rainbow.
In recent years, "to the city over the Spring Festival "winter tourism in Sichuan has become one of the leading products. Annual Spring Festival , Sichuan tourists around the town always goes to the taste of travel in the most traditional "feast" - festivals, dragon and lion dances, Yangko, drum, Sichuan Opera and other rich and varied, exciting diverse New Year's folk activities, people indulging in the festive atmosphere, the winter tourism in Sichuan happiest experience.
Sudden emergence of climbing, "the third pole of winter tourism"
Authoritative assessment that build winter tourism, Sichuan meteoric rise, winter tourism in China is becoming the most competitive market in the "third pole."
In Liu SM view, the existence of the winter tourism market, "North and South two hot" trend in passenger traffic, ice and snow in Heilongjiang-based tourism and the Hainan -based cold holiday, the winter tourism market of China's most powerful two "locomotives . "
With the development of tourism has great potential to face the winter tourism market in the country in various provincial tourism market more and more to increase investment in the winter, the winter tourism market in the "north and south poles" pattern is changing.
2005, 2006, the province has held two consecutive Winter Tourism Development Conference, to seize the winter tourism to be the weak link break. In this guiding ideology, the province launched a southern festival focused packaging, Panxi winter "sunshine leisure sports and health" tourism brand, Qionghai - Lu Shan winter sun base Moso culture and customs and a series of winter tour characteristics of tourism products and projects, strengthening the role of government leadership, and promote the formation of Sichuan, the "four seasons are products around the character," a new pattern of tourism development.
Tourism promotion and advertisement in the winter, the province has blazed a new road. In recent years, entered in November each year, the province and outside in the winter the main source of integrated marketing of tourism products. In 2006, less than a month, the province in Beijing, Shanghai, Guangzhou, Shenzhen, Ningbo and other places of the 13 promotions. In 2007, the province in winter tourism promotion group into Taiwan , "a cold (ice) a thermal (hot springs, Panxi Sunshine)" tourism product, by the Taiwan's tourism industry and the public a special favor. In 2009, the Sichuan hot winter tourism promotion and advertisement of the southern Guangdong earth, winter tourism attractions and Guangdong province jointly launched a public consultation tour, fairs, exhibitions and a series of events, launched the "5s" (ie snow / ice and snow, spring / spa, sun / sun, sport / exercise, style / style) features winter tourism products. In 2010, Sichuan winter tourism promotion product promotion debut Korea, to take the government set up the stage, the main business, integrated marketing, product promotion and advertisement landing approach to market-oriented province, relying on South Korea's largest hanatour travel, special promotion of Jiuzhaigou , Emei line winter tourism products.
In addition, enhanced the competitiveness of winter tourism products have become the province's foster important winter tourism focus of the market. Into the winter, Jiuzhaigou , Emei Mountain , Bamboo Sea in winter and other scenic spots have implemented discount tickets. Meanwhile, the province strengthened sector management, training, travel services, excellent employees, and improve conditions for winter tourism accommodation facilities and other service facilities, "low quality is not low price" to maintain and improve the good image of winter tourism in Sichuan. Source: Sichuan Daily
