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Sichuan Tourism Strategy



Cha's first town to town turned Tianfu

Published: November 11, 2010

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Pingle town, also called "flat down", because of its unique geographical location, since ancient times has become the "first town of Tea Horse Road", "Southern Silk Road, the first inn." After the protection and development of ancient town of Pingle town that not only is the focus of the country town of beautiful environment, historical and cultural town in China, the National aaaa-class tourist attractions, but also become the country's agricultural tourism demonstration base, the hometown of Chinese folk art, China's top ten leisure and culture and education base.

Recently, protection and development of ancient town of Pingle also large-scale speed. This year in August, geese, and cultural and commercial district based in the Golden Rooster Valley Outdoors Pingle town grand launch function as a comprehensive eco-tourism area Longmenshan 2010, a major demonstration project, which also marks the start of Longmenshan integrated eco-tourism Ribbon launch demonstration projects for comprehensive utilization of the existing tourism resources, the effective development of tourism resources can be used to provide a unique sample.

Experience

"Nine Old" famous elegance

Pingle town most outstanding feature is the "ancient." As early as 150 BC the Western Han Dynasty, the town has been formed here, more than 2000 years of history, formed the famous "Nine Old" Glory - The Streets, temple, bridge, trees, Guyan, Old Square, Road, ancient, old songs ... ... Pingle Road, carrying a different, lots to talk about cultural charm. Where resources are particularly rich in bamboo resources particularly staggering, as early as the Song Dynasty is well known in the town paper. Citaizhubian town a long history of Southeast Asia and Europe; ancient tea trees, farmers hand-tea, root carving, wood carving and ancient features renowned snack.

Recently, the reporter went to the ancient town of Pingle, as was access to the south of Yangtze River. In the town core area, originated in Tiantai Mountain of foam river through the town. Leshan town bridge is the witness of history, a few vigorous strong characters, "the Yangtze River town forever," people on this a little more respect for the Millennium Bridge. Day and night guarding the bridge in the town an old banyan tree, seems to have been given a spiritual. There are the old waterwheel, unhurried rickshaw, deep green leaves a string of red lanterns ... ...

Stroll in town neighborhoods, but also very comfortable. 13 Old Streets criss-cross, with old buildings up to 23 million square meters. Ming-style residential buildings, ancient Weiran. Streets on both sides of the house most of the end of the first floor of a wooden structure, is generally lower for the upper pavement to make room, reflects the rich western Sichuan style. Although the shops on both sides of the Millennium Guxiang already changed hands several times, still in business with. Tiepu old to play, the old clock shop, Old Bridge, the ancient wharf, the old studio, as well as a national intangible cultural heritage of the bamboo and hemp chant updating the Intangible Cultural Heritage in Chengdu-class ... ... all exudes a simple life atmosphere.

Increase

Conservation project launched

Qionglai market the city to build the wisdom of ancient town of Pingle, By 2008, total investment of 3 billion to build the inn 156, more than 100 tea, parking lots 8, Pingle top ten scenic spots of the town in Chengdu one. Since 2008, the municipal government and Chengdu Culture Qionglai Travel Group, a joint venture co-funded, government-enterprise cooperation in the ancient town of Pingle opened the prelude to the overall development.

Development and protection of a key town have released a masterpiece. Such as the completion of the restoration and the node Else bridges to build, so that presents a perfect scenic attraction of the core; Another example is the style around the Nansi Road location, started the Southern Silk Road Cultural Corridor. The geese cultural and commercial base with the Rooster Valley, the completion of outdoor sports, to enhance the overall level of tourism in town, you play an irreplaceable role.

Through the planning, Pingle town proposed a "catch out of town town", "mountain town culture + leisure" concept, a clear goal of creating Tianfu music town. Relying on ancient historical context, a unique water culture, folk culture of high artistic value, rooted in history and culture, highlighting the Southern Silk Road cultural brand to modern globalization and opening up new perspectives and vision, from the music, pray, love (friends), and other aspects of development of tourism products, training and extension of the music and focus on the tourism industry chain, to build passion, people, fashion, romantic music town. Pingle ancient town of the future will strive to build state-level scenic spots 5a, create international well-known, national first-class international rural tourism destination. Source: Chengdu Tourism Administration Network

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