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Sichuan Tourism Strategy



Mid-Autumn Festival holiday market in 2010 showed four characteristics

Published: September 26, 2010

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Mid-Autumn Festival holiday for three days, the weather in most parts of the country suitable tourism activities around the colorful, casual atmosphere rich holiday, the market demand, a smooth and orderly operation of the market.

(A) of the total holiday market demand has expanded. Mid-Autumn Festival this year, there are 3 days mini vacation, and last year's Mid-Autumn Festival and the "October" Golden Week connected to the formation of 8 days compared to significantly increased holiday space. Plus, part of the paid leave through the crowd, the Moon and on a weekend or even later "eleven" is connected, so that the total demand this year to further expand the Mid-Autumn Festival holiday. Small Mid-Autumn Festival holiday for three days, Beijing received 2.17 million domestic tourists trips, tourism revenues 760000000 yuan. Shanghai World Expo 1401900 passengers were tourists, including 23 park visitors reached 631100 people, the highest single-day high passenger flow. Sichuan province tourists 7295300 people, of whom received 2.261 million tourists overnight trips, the total number received three percent (31%), 2.716 billion yuan of tourism revenue. Chongqing, the city received 3.526 million tourists trips, tourism revenue 1.68 billion, an increase of 32.1%, respectively, and 31.3%. Hubei Province received a total of 4120200 tourists, visitors, to achieve consolidated revenues of 1.302 billion yuan tourism. Beijing Capital International Airport passenger traffic exceeded 814500 passengers Autumn, pre-holiday day (21) airport welcomed the peak passenger flow, access to 1464 vehicles per flight, passengers 243400 passengers, a record high over the same period. Guangzhou Railway Group Mid shipped over 246 million passengers, an increase of the two as, to open 33 times this special Linke.

(B) travel to visit relatives, etc. has risen significantly in the short-distance travel. Mid-Autumn Festival 3 days holiday, both for residents to return home to visit relatives, but also conducive to short-distance travel arrangements. Mid-Autumn day, directly under the Shanghai Railway Station (Shanghai Station, on Hainan Station, Shanghai Hongqiao Station) to send visitors 25.5 million, of which about 17.8 million short-haul passengers, the direction of travel mainly in the Yangtze River Delta, the coastal cities along the railway. Beijing municipal park host number of 11 to 126 million, of which number 22, the city's 38 million garden, close to the usual weekend for two days Waterfall. Mid-Autumn Festival, all directions of the company Beijing passenger 2.43 million passengers, an increase of 20 million passengers than usual.

(C) of the rich folk are more casual atmosphere. Mid-Autumn Festival is an important traditional festival, organized around a variety of folk leisure activities. Mid-Autumn Festival held in Beijing in Dongyue folk garden party, formed by a variety of Cacalia Lord, "Cacalia Lord Hill" has become a major highlight of the garden party. "Lugouxiaoyue" as "Yanjing Eight," one of the Mid-Autumn Festival night to attract over 70000 visitors. During the Mid-Autumn Festival is also the best time to watch the Qiantang River tide, held in Haining, Zhejiang, China consecutive seventeen years Qiantang River (Haining) Tidal Bore Festival, this year the number will be high tide. Shanghai tourism hub to send visitors 22 12 300 passengers, 402 motorcycles were departure, 23 people sent 1.6 million visitors, the frequency grid 430, respectively, year on year growth of 52.27%, 37.55%, mainly to the Expo, Zhouzhuang, XITANG Zhujiajiao and so on.

(D) four places of holiday travel is booming. Inbound to Hong Kong and Macao compatriots and overseas Chinese to return home with the family reunion based, mainland residents traveling to Hong Kong, Macao mainly with the festival. Following day, a day off Hong Kong and Macao, the Beaconsfield entry point "north" of the Hong Kong and Macao compatriots, a substantial increase over the day Mid-Autumn Festival, the immigration station was open 36 of the entry channel; Shanghai Airport 2.7 million departing passengers 21 passengers, arriving passengers 2.3 million, the same day last year were up 22.5% and 16.7%, 22 points out of the airport's passengers in turn exceeds 7 million. Among them, the Taiwan compatriots September 8 to 15 week, there are 5.26 million people by the Pudong airport immigration control points, representing an increase of 25% the previous week, Evergreen, revival, China Southern Airlines, Shanghai Airlines and other cross class rack shelf full. Shenzhen held its ninth Festival of all ethnic groups across the Taiwan Strait, Kinmen, Xiamen heat pushed together, "Bo cake" season, tourist exchanges between Fujian and Taiwan folk. Thousands of "Heart India Mid thousand island of Taiwan celebrate the group "members meet in Taiwan, Miaoli County, West Lake Village, compatriots on both sides Dramas moon. Source: National Holiday

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