After two years of a comprehensive upgrade, Xiling Snow Mountain in the opening round before. Yesterday, Dayi County, Chengdu, People's Government held a news conference paper travel group, announced the Xiling Snow Mountain Resort of international brand-new start. From the apparent change of name, new Xiling Snow Mountain Scenic Spot out of the confines of normal, defined as "mountain tourism."
People familiar with the Chengdu Xiling Snow Mountain Scenic Area, scenic spots before the full name " Xiling Snow Mountain Ski Resort. " "We feel that this position is not quite distinctive, and more limited." Scenic official said, "gives the feeling of skiing products a single, seasonal too strong."
It is reported that, as from the nearest ski area in Chengdu, Xiling Snow Mountain Ski Resort to the overcrowding in winter, but the remaining three seasons are relatively deserted. In the winter season, Xiling Snow Mountain Ski Area scene annual revenues accounted for 75% - 80%.
In 2007, Chengdu owned company set up in Chengdu Cultural Tourism Group, the Xiling Snow Mountain became the first incorporated into the text of the scenic tour group. Beginning in 2008, Chengdu Culture Travel Group funds invested nearly one billion depth development Xiling Snow Mountain . Combination of the original foundation and characteristics of the scenic area is also a comprehensive restructuring, re-positioned as sightseeing tours, outdoor adventure, sports, scientific and technological research as one of the international mountain tourist areas. And around the theme of a series of upgrading, including infrastructure, reception facilities and three operating facilities.
The specific content of reform, including increased traffic capacity cableway, the new large car park and five-star eco-, four-star hotel, converted three-star and ski hall, and complete snowmaking system, upgraded ski's, provide the comprehensive also means the upgrading of Xiling Snow Mountain will gradually move closer to the international mountain tourist areas.
At present, the Xiling Snow Mountain ski area has been basically transform the scene to complete, and fully open.
In order to improve the spring, summer and autumn of profitability, Xiling Snow added a lot of snow can not playing in the project: mountain biking, hiking, tent camps, rock climbing.
In opening up, the summer in order to attract more visitors, the reputation of "back" the first shot, scenic yesterday announced the first launch of 20 yuan / piece of international mountain tourist card. In order to meet the Chengdu people live a long summer holiday travel habits, but also introduced the "long summer" of promotions. Check three-star mountain resort just 70 yuan / person (including room and board).
From July until the end of November, Xiling Snow Mountain Music Festival will be held in tents, the international mountain sports festival, mountain tourism development Sharon, leaves a number of festival activities.
According to the plan, the next step, Xiling Snow Mountain Tourism in Europe will introduce more new projects, such as canyoning, cross, etc.. "We are working with relevant departments of the French Alps, the European quality of mountain tourism in Sichuan to transplant." Source: Huaxi Dushi Bao
